Five in-store habits that bring shoppers back
Independent shops cannot win on price. They win on being remembered, and that is built at the till.
Customers forget a discount within a week. They remember being greeted by name and having their special order set aside.
Greet within ten seconds
You do not need to sell. A simple hello makes browsing feel welcome and cuts shoplifting too.
Keep a notebook of regulars
Sizes, favourite brands, the birthday gift they mentioned. A shared spreadsheet is enough.
Follow up on special orders
A text the day an item arrives turns a small order into a visit, and visits turn into extra purchases.
Pair these habits with a well-kept Business Profile so new shoppers find you in the first place. More ideas live in retail.
This guest column was reviewed by the Local Dispatch editors before publication. Views are the author's own. Write for us.
